
A bit about Jamal
Hello, I’m Jamal!
With a background in education and e-learning design, I've taught in three different countries and designed hundreds of online courses for leading universities. In 2021, I left the higher education world to enter the entrepreneurial world full-time. Since then, I've worked with dozens of influential entrepreneurs to translate their knowledge into online learning.Â
I believe that you can't have a truly sustainable course that works for you time and time again, without a focus on the learner experience. When you create a course that is an experience rather than a product, your students win; and when your students win, you win! That's why I go beyond helping you create a passive product - to help you create your knowledge legacy.
What I bring to the course creation world, from my experience in education is:Â
đź’—Â Curriculum that is learner-focused, outcome-oriented, and experience-based.Â
đź’—Â My ability to create courses for thought leaders and subject-matter experts from a broad range of fields and expertise.
đź’—Â An intuitive understanding of how to bring your knowledge to life in an online environment.
I know how people learn, I understand the value a great course can bring to your brand and business, and I can help you bring your life's work into a course that people will love.
Began working with Kajabi:Â 2021
Toolkit:Â Kajabi, Canva, Calendly, Zoom, Miro, Trello, Asana, Articulate Rise, Otter.
Work she jumps out of bed for: I absolutely love working with clients turn their expertise into purposeful, practical, and powerful online learning experiences.
Loves to work with: I love working with people who have an established brand and an existing body of knowledge, who are now ready to leverage the power of online learning. My favourite clients are those who are clear on their values and vision, and who are open-hearted to the collaborative process of bringing that vision to life.
Not-so-favorite clients: Clients who are constantly changing their minds, don’t work according to agreed project timelines, or don’t commit to the process. I prefer to work with clients who want to go beyond just making a passive income, to a desire to make a positive impact. I build a close relationship with my clients so that I can do justice to their knowledge and to their brand. It’s a relationship of mutual trust and respect. I’m as invested in the outcome as my clients are, and we can only achieve those outcomes when we’re on the same page.
Available Work Arrangements:Â Projects and Packages.
Completed Competencies






Words from Meg and Kimi
"We wholeheartedly recommend Jamal as a high-touch online course creator. Her unique blend of educational background, e-learning expertise, and personalization stands out. She captures your vision in a highly customized course, reflecting your unique style and knowledge. Instead of a one-size-fits-all approach, she co-creates an engaging learning journey. With Jamal, you're not just creating a course, you're crafting a unique experience for your online students."
Work Samples



What My Online Clients Say
Rebecca Maklad
There is so much depth and creativity to how Jamal works. She gives this creativity both structure and boundaries and helps to ground the whole experience. There is never a stone left unturned with Jamal, and she always goes the extra mile to help. Jamal so beautifully holds space for very intelligent people to take what they know and transform it into a course that is easily digestable. She truly is an alchemist.
Marrisa Smith
I had spent a lot of time and money engaging different technical specialists to help me build my organisational leadership course. I had already engaged a developer to build a new learning management platform for my organisation. It had dragged out for so long that at this point, I just wanted the simplest approach with the best outcome. When I was referred to Jamal, she recommended Kajabi as the platform that would be able to provide what I was looking for. She went above and beyond provide the solutions I needed (without having to invest in building a bespoke platform). My course not only looks how I envisioned it, but it also provides the technical functionality to deliver a top-of-the line experience.I recommended Jamal to any another organisation wanting to create an e-learning program.
Anna Wainaina
I want to take the course myself. I can feel the love and the touch you have put into this. That’s what it’s all about. To give people a part of us and serve them powerfully. I am forever indebted and as we embark on the journey and collaborate on more projects this will always be special to me.
Fun Facts

I’ve lived in four different countries, and taught high school and college in three of them!

I did a Master’s in Applied Linguistics, and am fascinated with language and its evolution, and with words and their origins (I’m a word nerd)
